This GIF neatly summarises a fairly complex model in a unique way, with humour and a recognisable pop culture character. Most people are familiar with Breaking Bad, at least in passing, and so can appreciate the humour in comparing our relatively mundane working days to those of a Kingpin. I saw the opportunity when I noticed the similarity in the names- Eisenhower/ Heisenberg.

I think the GIF just approaches the line of what is appropriate. It is surprising and dark enough to grab your attention without overtly upsetting anyone. When posted on linkedin we garnered the attention of the Sr HR advisor for the House of Commons. I used this GIF during my Leadership Development presentation on Time Management, and it was well received.